Search Engine Optimization
Get Found Where Your Customers Search
Rankings, traffic and visibility in AI-powered answers all start with the same thing: a site search engines can crawl, understand and trust.
My Approach
Technical skill, editorial ear
Good SEO is part engineering, part editing. I fix the technical issues that hold pages back — crawl errors, slow load times, duplicate content, broken redirects — then shape your content so it answers the questions your customers actually ask.
After more than a decade leading SEO for e-commerce brands, I know that the goal isn’t traffic for its own sake. It’s the right visitors, landing on the right pages, ready to buy or get in touch.
What I Handle
The full SEO arrangement
Technical SEO
Site audits, crawlability, Core Web Vitals, structured data, canonical tags and redirect mapping for migrations.
On-Page & Content
Keyword research, title and meta optimization, content briefs and copy that reads well for people and ranks for search.
AI Search Visibility
Clear, well-structured answers and schema that help your brand get cited in Google AI Overviews and answer engines like ChatGPT.
Local SEO
Google Business Profile optimization, local landing pages and citation clean-up for businesses serving a region.
E-commerce SEO
Category and product page optimization, faceted navigation and feed alignment for online stores.
Analytics & Reporting
GA4, Search Console, SEMRush and Tag Manager configured properly, with reporting that ties rankings to revenue.
Process
How I tune your search presence
01
Audit
A full technical and content review with a prioritized list of fixes.
02
Fix
Resolve the technical issues blocking crawling, indexing and speed.
03
Build
Create and improve content around the searches that matter to your business.
04
Measure
Track rankings, traffic and conversions — and keep refining.
FAQ
SEO questions
How long does SEO take to work?
Technical fixes can show results within weeks; content and authority gains usually build over several months. I’ll set realistic expectations based on your site and competition.
Do you guarantee first-page rankings?
No one can honestly guarantee rankings. What I can promise is sound, transparent work aimed at the searches that drive your business, with clear reporting on progress.
Can you help during a site redesign or replatform?
Yes — and you should bring me in early. Redirect mapping and pre-launch checks protect the rankings you’ve already earned.
Next Track
Ready to be easier to find?
Tell me where your marketing stands today and where you want it to go, and I’ll map out the moves to get you there.